Have you ever bought something from a company, experienced poor customer service, and just up and left? We’ve all been there. In fact, consumers want to avoid the experience as much as possible, and up to 68% say that they will pay more for services from a company that is known to deliver good customer service.
While it’s common to encounter difficult clients or make mistakes when it’s repeated often to not just one consumer, this could raise a red flag regarding your business—and lead to a potential loss of billions of sales.
What exactly is poor customer service?
- Slow response time
- Poor attention to detail
- Impersonal client interactions
- Takes a long time to process refunds/item replacements
- Disrespectful and unprofessional conversations with clients
- Leaking personal information
- Inexperienced staff
The high cost of poor customer service
On social media, a simple complaint about a brand’s poor customer service can lead to thousands of re-shares and sympathy from other consumers. Still not convinced of the damaging effects of poor customer service? Here are some key findings to take in mind:
- Drives people away despite having good products
- Bad reputation spreads like wildfire
- Second chance is sabotaged
- Loss of sale
The advantages of good customer service
- Consumer trust and loyalty
- Good reputation
- Consumers less sensitive to price
- Recommendation to peers and family because of good service
- High chance for repeat purchase
A golden rule in business is to make your consumers happy to succeed. We have a lot of articles dedicated to customer service simply because we want you to know how crucial it is in business.
Our Customer Service Virtual Assistants have years of experience in providing good quality service. Want to deliver outstanding customer experiences? We’re here for you. Providing a good customer experience is not easy, but definitely worth the investment. Get in touch with us today.
