In the world of social media, businesses want to get their message across in all forms available. In fact, entrepreneurs and companies are hiring virtual assistants to do the social media and to monitor the movement and update of their accounts rather than just assigning social media tasks to their employees. It has become such an integral part of the business and more businesses are seeing the potentials of moving towards hiring a dedicated social media staff. This only means that businesses will be taking a more serious step when it comes to social media in 2014.
Few years back, having a social media account seems to be a luxury. Not anymore as companies saw the potential it can bring to their business. Though some business do not believe the power of social media but still, more are trying their luck and the benefit it can bring.
According to Forbes, “In 2014, businesses of all sizes will discover the power of social media like Instagram and Vine to creatively market content.”
The trend of sharing through visual and video, rather than text-based content is a strategy that is increasing and getting a high following not only for individuals and personal use but for business as well. Image and video based social media sites like Youtube, Vimeo, Instagram, Slideshare, Flickr, Tumblr, Facebook, Twitter and other platforms continue to improve their service to compete with each other in terms of sharing of videos and photos on their websites.